Now that everyone understands the problem that you are trying to solve, it is time to describe how your product is fixing the problem.
This is an excercise for you to sit down, write down your answers to the questions and let the creative juices flow.
- What are you doing about it?
- What's your secret sauce?
- What's changing your customer's life?
If you need extra help finding the exact ways to describe how your product is fixing the problem, the Value Proposition Canvas can help.